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Billboards: Toto Washlet's Butts Over Broadway

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Coming July 1st to Times Square: a billboard featuring images of butts, yes, bare cheeks, superimposed with smiley faces. The ad's for a bidet called the Toto Washlet; the company producing said product sees the United States as drastically under-bideted and is stepping in to fill that void. As if New York needs more assholes.
· Moons Over Manhattan [Ad Age]
· Toto Washlet [Official Site]