Racked is no longer publishing. Thank you to everyone who read our work over the years. The archives will remain available here; for new stories, head over to Vox.com, where our staff is covering consumer culture for The Goods by Vox. You can also see what we’re up to by signing up here.
Photo via Flickr/kittykowalski
Six months' worth of rumors of the demise of beloved Lower East Side Jewish bakery Gertel's, famous for its rugelach, challa and other made-on-premise baked goods, seem to have borne out: via a note from a tipster, we learn that store, open since 1914, will be closing this Friday. "Gertel's posted a sign yesterday saying that the store is closing for good as of June 22. And, significantly, the two-lots-wide one-story tile warehouse right next door has recently vacated the premises as well. That's a big footprint to build on. Neighborhood character gives way to eight-story condo development." As we speak, Racked photographers are en route to the bakery for visual confirmation; a call to the establishment this afternoon yielded the news that the storefront is closing but that the bakery will remain as a wholesale-only operation. Nevertheless, a massive and crushing loss for the neighborhood. Developing...
· Storefronting: Gertels Rumored to be Closing [Curbed]
· Gertel's Shuttering at Passover? [Eater]
UPDATE: More on Gertel's closing
· Discontinued: RIP Gertel's Bakery [Racked]
· Gertel's Is Gone But Kossar's Isn't Going Anywhere [Racked]
· All Is Not Lost: Gertel's Moving Wholesale Operation To Williamsburg [Racked]