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Storecasting is our look at soon-to-open shops; here, five spots to anticipate.
1) Flatiron: Via a tipster's blurry camera phone pic (the inscrutable image is at right), we learn that women's clothing brand Miss Sixty is coming to the space on Broadway and 20th Street where Intermix had relocated to due to fire damage last year. The company's known mostly for their denim. [Racked Inbox]
2) Noho: Cell phone purveyor Helio, you know, the "don't call us a cell phone company" company, is readying their Manhattan flagship for glorious launch. A source close to Racked writes, "new Helio store getting outfitted with digital accoutrement as we speak. Broadway between houston and bleecker. nestled between urban outfitters and competitor (?) best buy. no idea what the doob Helio is, but then again, i am a dinosaur when it comes to digital technology." [Racked Inbox]
3) Upper West Side: More designer jeans news: AG Adriano Goldschmied is planning a second New York City outpost on the Upper West Side. The 1,800-square-foot store is slated to open at 305 Columbus Avenue between 74th and 75th Streets sometime mid summer. On a related note, the space that will soon open as jeans shop Lucky on Smith Street in Brooklyn is sporting plywood wrapped in spotless black material advertising the store's imminent arrival. [Racked Inbox]
4) Midtown West: Come September, tights company Wolford is opening a petite 700-square-foot boutique at the Shops at Columbus Circle in the Time Warner Center. The store will showcase the company's ready-to-wear clothing (who knew they offered more than hosiery?), handbags and belts. [WWD, subscription req.]
5) West Village: Lastly, a bit of old news: as reported by The Fashion Informer, designer John Bartlett, known for his chic, classic menswear, will be opening his first shop ever at 143 Seventh Avenue South (it's slated for "soonish"). [The Fashion Informer, The Shophound]