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iPacking District 15-Minute Countdown: Billboard Reveal!

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We were standing right by the front door when a huge cheer went up from the crowd at 5:44pm. Above our heads, and before our eyes, the old iPod ad on the twin billboards atop the building fell away, revealing a Now Open billboard to match Apple's promotional materials. Next up, no doubt: Jobs descends from the sky, greets his followers. We wouldn't put anything past them at this point.

LIVE UPDATED OPENING COVERAGE:
· iPacking District: Store Opens!!! [Racked]
· iPacking District 15-Minute Countdown: New Billboard Revealed! [Racked]
· iPacking District: Apple Warms 'Em Up with Free Tea! [Racked]
· iPacking District 45-Minute Countdown: Line Doubles to 3,000 [Racked]
· iPacking District 60-Minute Countdown: Stevie Brought Freebies! [Racked]
· iPacking District: The Line [Racked]
· iPacking District: Rendering vs Reality [Racked]