clock menu more-arrow no yes mobile

Filed under:

What a Crock of Smifth

Racked is no longer publishing. Thank you to everyone who read our work over the years. The archives will remain available here; for new stories, head over to, where our staff is covering consumer culture for The Goods by Vox. You can also see what we’re up to by signing up here.

The Brooklyn Paper has coined a term for increasingly similar retail stretches Smith Street in BoCoCa and Fifth Avenue in Park Slope. It is, painfully, Smifth. "Smith Street and Fifth Avenue are becoming mirror images of one another—thanks to at least half a dozen entrepreneurs opening shops on both streets. Call it 'Smifth Avenue.' Lucia, Something Else, Soula and Flirt, plus chains like Brooklyn Industries and Area Kids, have staked a claim on both streets...In almost all cases, shop owners opened their first outlet on Smith Street before expanding to Fifth Avenue." [The Brooklyn Paper]