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Imitation really is the sincerest form of flattery. American Apparel's advertising has become so recognizable and pervasive that a Brooklyn theater is now using an AA spoof to advertise their newest show, a "pseudo-revival of the acclaimed Andrew Lloyd Weber musical, Cats." More on what sounds like the best musical ever: "Cats on Broadway brings together an all-volunteer cast of performers, musicians, stagehands, and designers to reflect the emotional conflicts of the gentrification of Brooklyn while satirizing both the utopian reform schemes and self-pitying nihilism often associated with the artists responsible for gentrification’s 'first wave.'" If that doesn't sell it for you, maybe this will: there will be t-shirts.
· Cats on Broadway [The Bruce High Quality Foundation]
· Billboards: Faux American Apparel Ad Pushes the Envelope in Soho [Racked]