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"Cosabella has signed a licensing agreement with HBO to produce lingerie bearing the "Sex and the City'' label. 'The first capsule collection will be in stores in April so we can build on the hype of the May 30 movie preview premier in the U.S. of 'Sex and the City,'' [vice president of marketing and innovation Guido] Campello said. The second collection will be launched for holiday selling when the DVDs are released. Campello said the collections will include four groups based on and named after the four main characters in the TV series and movie: Carrie, Charlotte, Samantha and Miranda. 'The concept is 'What kind of woman are you?'' Campello said.' [WWD, subscription req]

Cosabella

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