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The line at 12:05pm. Step lively now.
The excitement continues down at 37 Wall Street, with our Racked correspondent crowing: "Free champagne being served to non VIPs on second floor. Hurray! News media everywhere. The store is architecturally gorgeous."
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Here, another peek at the interior, via a tipster.
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From the same on-scene tipster, a look down at the sparkly expanse.
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Press focusing in on the jewels.
· Breaking At Tiffanys: We're Inside! [Racked]
· Breaking At Tiffanys: Crowd Assembled, Doors Still Closed [Racked]
· Now (Almost) Open: Tiffany On Wall Street [Racked]
· Tiffany To Sweeten Up Fidi With Free Cookies And Coffee Wednesday [Racked]
· Ready That Credit Card: Less Than A Month Till Tiffany Debuts [Racked]